Site Analytics

Total number of sessions (one single visit to your site, including all pages viewed) for a selected term.

• The number of individual visitors who have looked at your pages.
• If a single user views 5 times on a link, the server will record 5 views and 1 unique view.

• Average length of all site visits combined.
• Industry standard is 2-3 minutes, but this can be highly changeable based on page/site content.

The page a user begins a new session on.

The percentage of visitors who enter the page/site and then leave, as opposed to staying and interacting with it
Is a high bounce rate good/bad? It depends! If people are getting what they need from your homepage, then no. 

45% or lower is an industry standard for a good bounce rate.

How often users end their session or leave the site after viewing that particular page.
100% of site users will eventually exit your site. The Exit Rate tells you which page they got to and then left.